Sam Allred of the Upstream Academy talks to Accounting Influencers podcast host Rob Brown about how to build a stellar influential career in accountancy - Accounting Influencers Podcast

Episode 40

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Published on:

25th Feb 2022

Building a Stellar Accounting Career with Sam Allred

Episode 40. In today's interview, "Building a Stellar Accounting Career with Sam Allred."

You can also watch this on youtube here: https://youtu.be/TSabv_6zIkU

Sam Allred is a qualified CPA and founder of Upstream Academy. He has been regularly recognized as one of the major influencers in the accounting profession and has been listed as one of Accounting Today’s Top 100 Most Influential People in Accounting and as one of IPA’s Most Recommended Consultants. He is one of the most sought-after speakers in the accounting profession and is viewed as one of their top strategic thinkers. Key takeaways from this episode include:

➯ why the accounting profession is in great shape despite the pandemic

➯ the two biggest challenges for accounting firms in these tough times (clue - it's to do with people)

➯ the impact of accounting firms realising that they can work remotely

➯ the major concern for accounting firms who have a remote workforce

➯ the first thing accounting firms must do if they want to maintain a strong culture

➯ why hope is not a strategy for survival, growth and recovery

➯ the difference between rockstars and superstars in a professional firm

➯ shout out to Jim Collins and his book Good to Great - get the right people on your team bus

➯ what attracting great people to your accounting firm allows you to do

➯ what new entrants to accounting need to understand if they want to get excited by their career

➯ a major but underestimated benefits of working as an accountant in practice vz industry

➯ why failing to clarify to emerging leaders what it takes to make partner is a sign of poor leadership in accounting firms

➯ what high performing professional firms do with their talent and succession that other firms don't

➯ the biggest mistake accountants make in carving out a stellar career for themselves

➯ how a stellar accounting career is very different to a good career

➯ the importance of recognising your strengths and unique abilities to forge a standout career in accountancy

➯ the dangers of staying in your comfort zone and what stepping out of it looks like for ambitious accountants

➯ the challenge of feedback and why most people don't grow/progress because they won't ask for it

➯ what accountants can learn from the Eisenhower Matrix as promoted by Stephen Covey

➯ the power of being intentional with your career planning in professional life

Sam and his wife, Marlene, live outside of Park City, Utah. His hobbies include spending time with his family, fly fishing and golf. Sam and Marlene have seven children. Contact him here:

Website and blog http://upstreamacademy.com

https://www.linkedin.com/in/sam-allred-1787337

NOTE TO LISTENERS:

The Accounting Influencers Podcast is a CPE-accredited daily radio-style show with four segments coming out every Monday which are repeated on the other 4 weekdays as standalone episodes, plus a bonus 'from the client's perspective' episode on Saturdays. On Sundays, listeners get a short min trailer for the coming week's episodes.

Every Tuesday the show gives you a relevant news topic from the accounting and fintech world with a direct application to accountants, CPAs and bookkeepers. Great to stay informed and build your commercial acumen.

Every Wednesday and Friday, we feature an uncut interview with top authors, leaders, thinkers and performers in the accounting and fintech world.

Every Thursday the show gives you a practical 'here's what works' tips concerning a key challenge, need or strategy for accountants, CPAs and bookkeepers. Great to stay current and keep your skills topped up.

Finally, every Saturday gives listeners a bonus episode which focuses on the buyers of accounting services - the clients themselves. In particular how they feel, react to and experience their interactions with accountants. That includes why they buy or don't buy, why they move or stay and why they think how they think about you, your firm, your prices and your offerings.

Martin and Rob love to hear from the show's 20,000 unique listeners in 144 countries around the world. If you like the show, leave a review wherever you listen, and please recommend the show to your friends and colleagues.

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About the Podcast

Accounting Influencers Podcast
Host Rob Brown shows accounting professionals and leaders how to be more influential, grow their personal brand and be more authoritative, relevant and high profile in their roles..
The Accounting Influencers Podcast, hosted by Rob Brown, is a must-listen for accounting professionals looking to strengthen their leadership presence, stay informed on disruptive forces in accounting and build credibility within their firms. Geared toward firm leaders, managers, partners and influencers, the show covers key topics like career development, influence, personal branding and interpreting the evolving trends impacting the accounting world. Rob brings his expertise to each episode, offering insights and guidance on how to grow your personal brand and stay strategically important in a rapidly changing profession. Whether you're aiming to influence within your firm or expand your reputation outside of it, this international podcast offers practical advice and forward-thinking insights that will keep you informed and prepared for the future.
Accounting leadership
Executive presence for accountants
Building influence in accounting
Accounting industry trends
Personal branding for accountants
Accounting firm strategy
Accounting business models
Leadership in accounting firms
Talent management in accounting
Authority in accounting profession
Career development for accountants
Accounting firm growth strategies
Influencers in accounting
Accounting firm management
Disruptive forces in accounting
Accounting leadership strategies
Accounting career success
Accounting firm decision-makers
Accounting business trends
Building credibility in accounting

About your host

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Rob Brown

Rob Brown hosts the multiple accounting podcast and chair conferences, panels and events globally for the accounting and fintech profession. He is co-founder of Accounting Influencers Roundtable (AIR) which helps vendors, experts and influencers serve the accounting and finance world. He is a dynamic speaker and accomplished expert on trust, reputation, employer brand, talent, career development, succession, gen z/generations, employee advocacy and executive presence. Rob is author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk ‘The Personal Brand of You’ has been viewed 400,000 times on YouTube. He is a stroke survivor, has epilepsy, is a committed Christian and has a black belt in kickboxing. He is based in Nottingham UK, home of Robin Hood, plays chess and backgammon, loves orange chocolate and is allergic to grapefruit.