Accounting Influencers Podcast Martin Bissett shares tips for accounting professionals for re-energizing and resetting priorities for a new season - Accounting Influencers Podcast

Episode 84

full
Published on:

30th Dec 2021

Here's What Works on Re-Energizing for Accountants

Episode 84. In today's practical episode, Martin Bissett on "Here's What Works on Re-Energizing for Accountants."

Key takeaways from this episode include:

⍟ the importance of evidence based tips for improvement on accounting firms based on what has actually worked

⍟ why NOW is the perfect time for accounting professionals and CPAs to be re-energizing

⍟ examples of what accounting firm leaders and owners might think re-energizes their practice but really doesn't

⍟ 3 internal measures to help accountants and CPAs ensure that this year will be better than last year

⍟ why google searches for an accounting firm's services rarely result in the interesting work and substantial fees they like

⍟ why there is a difference between being expensive and being valuable for accounting practitioners

⍟ the mindset that recognises that not all business is good business for accounting practices

⍟ how understanding what you are worth will re-energize your accounting firm and stop you taking low value work

⍟ the importance of average fee values in your accounting practice and how to set targets to raise them

⍟ the benefits for accountants of identifying your bottom or lowest value clients and the different criteria to help you do that

NOTE TO LISTENERS:

The Accounting Influencers Podcast is a daily show with four segments coming out every Monday Martin which are repeated on the other 4 weekdays as standalone episodes, plus a bitesize highlights digest or wrap up on Saturdays . On Sundays, listeners get a 2 min trailer for the coming week's episodes.

Every Thursday the show gives you a practical 'here's what works' tips concerning a key challenge, need or strategy for accountants, CPAs and bookkeepers. Great to stay current and keep your skills topped up.

Martin and Rob love to hear from the show's 18000+ unique listeners in 144 countries around the world. If you like the show, leave a review wherever you listen, and please recommend the show to your friends and colleagues.

Next Episode All Episodes Previous Episode

Listen for free

Show artwork for Accounting Influencers Podcast

About the Podcast

Accounting Influencers Podcast
Host Rob Brown shows accounting professionals and leaders how to be more influential, grow their personal brand and be more authoritative, relevant and high profile in their roles..
The Accounting Influencers Podcast, hosted by Rob Brown, is a must-listen for accounting professionals looking to strengthen their leadership presence, stay informed on disruptive forces in accounting and build credibility within their firms. Geared toward firm leaders, managers, partners and influencers, the show covers key topics like career development, influence, personal branding and interpreting the evolving trends impacting the accounting world. Rob brings his expertise to each episode, offering insights and guidance on how to grow your personal brand and stay strategically important in a rapidly changing profession. Whether you're aiming to influence within your firm or expand your reputation outside of it, this international podcast offers practical advice and forward-thinking insights that will keep you informed and prepared for the future.
Accounting leadership
Executive presence for accountants
Building influence in accounting
Accounting industry trends
Personal branding for accountants
Accounting firm strategy
Accounting business models
Leadership in accounting firms
Talent management in accounting
Authority in accounting profession
Career development for accountants
Accounting firm growth strategies
Influencers in accounting
Accounting firm management
Disruptive forces in accounting
Accounting leadership strategies
Accounting career success
Accounting firm decision-makers
Accounting business trends
Building credibility in accounting

About your host

Profile picture for Rob Brown

Rob Brown

Rob Brown hosts the multiple accounting podcast and chair conferences, panels and events globally for the accounting and fintech profession. He is co-founder of Accounting Influencers Roundtable (AIR) which helps vendors, experts and influencers serve the accounting and finance world. He is a dynamic speaker and accomplished expert on trust, reputation, employer brand, talent, career development, succession, gen z/generations, employee advocacy and executive presence. Rob is author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk ‘The Personal Brand of You’ has been viewed 400,000 times on YouTube. He is a stroke survivor, has epilepsy, is a committed Christian and has a black belt in kickboxing. He is based in Nottingham UK, home of Robin Hood, plays chess and backgammon, loves orange chocolate and is allergic to grapefruit.