Xero’s Secrets of Accounting Firm & Small Business Growth - Accounting Influencers Podcast

Episode 49

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Published on:

9th May 2019

Xero’s Secrets of Accounting Firm & Small Business Growth

Glen Foster

Glen Foster has been working with accountants and small businesses for almost 15 years. As Xero UK employee number 6, he has seen a major shift in the adoption of cloud accounting and associated tools over the last 9 years and learnt a lot of lessons along the way.

With a passion for technology and the impact that can have on professional services and small businesses. Glen takes a particular interest in how new technology can help accounting firms streamline compliance, improve client’s cashflow and maximise Xero’s partner apps. Shownotes:

  • How accountants can deliver world class experience and add real value to their clients
  • Insight into the Instafile acquisition and how it will free up valuable time for accountants
  • Three activities that the digital savvy firms do every day to enhance client relationships
  • Explore the elephant in the room – Making Tax Digital (MTD)
  • Why identifying key skills within the accountancy firm is key to enhancing client relationships
  • How the Xero platform can help clients get paid faster and raise funding
  • Tools and techniques to help accountants differentiate themselves from the competition
  • Utilising Xero’s resources to identify and recruit great talent
  • Why the fastest growing accountancy firms talk to their clients on average every 30 minutes

'#Accounting firms that typically grow faster talk to their clients more often. The fastest growing firms talk to their clients on average every half an hour' says @glen_foster #accountex #AccountingTop100 #accountinginsight

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  • Key facets within a practice where digital can add value
  • How to take control of the digital transition to avoid hitting a brick wall
  • Key steps accountancy practices can take towards becoming fully digital
  • Why the UK accountancy market is ripe for disruption and how it’s being revolutionised
  • Great technology is available to the masses, no longer the preserve of large businesses.
  • What separates the good accounts from the great accountants
  • Upcoming challenges for accountants in practice and why uncertainty breeds opportunity.

 

'Half of businesses in the UK are not cash flow positive.' says #accounting tech advocate and small business expert @glen_foster from @Xero) #accountancy #accountex #AccountingTop100 #accountinginsight

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Glen Foster on the BD Academy Accounting Influencers podcast with Rob Brown

 

Outside of work, Glen is an avid Crystal Palace football supporter and fan of Northampton Saints rugby. He’s also a keen cyclist and over-competitive table tennis player in the Xero office. Find out more at XERO or to contact Glen directly:

Twitter: @glen_foster

Glen on LinkedIn

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About the Podcast

Accounting Influencers Podcast
Host Rob Brown shows accounting professionals and leaders how to be more influential, grow their personal brand and be more authoritative, relevant and high profile in their roles..
The Accounting Influencers Podcast, hosted by Rob Brown, is a must-listen for accounting professionals looking to strengthen their leadership presence, stay informed on disruptive forces in accounting and build credibility within their firms. Geared toward firm leaders, managers, partners and influencers, the show covers key topics like career development, influence, personal branding and interpreting the evolving trends impacting the accounting world. Rob brings his expertise to each episode, offering insights and guidance on how to grow your personal brand and stay strategically important in a rapidly changing profession. Whether you're aiming to influence within your firm or expand your reputation outside of it, this international podcast offers practical advice and forward-thinking insights that will keep you informed and prepared for the future.
Accounting leadership
Executive presence for accountants
Building influence in accounting
Accounting industry trends
Personal branding for accountants
Accounting firm strategy
Accounting business models
Leadership in accounting firms
Talent management in accounting
Authority in accounting profession
Career development for accountants
Accounting firm growth strategies
Influencers in accounting
Accounting firm management
Disruptive forces in accounting
Accounting leadership strategies
Accounting career success
Accounting firm decision-makers
Accounting business trends
Building credibility in accounting

About your host

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Rob Brown

Rob Brown hosts the multiple accounting podcast and chair conferences, panels and events globally for the accounting and fintech profession. He is co-founder of Accounting Influencers Roundtable (AIR) which helps vendors, experts and influencers serve the accounting and finance world. He is a dynamic speaker and accomplished expert on trust, reputation, employer brand, talent, career development, succession, gen z/generations, employee advocacy and executive presence. Rob is author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk ‘The Personal Brand of You’ has been viewed 400,000 times on YouTube. He is a stroke survivor, has epilepsy, is a committed Christian and has a black belt in kickboxing. He is based in Nottingham UK, home of Robin Hood, plays chess and backgammon, loves orange chocolate and is allergic to grapefruit.