Success Tips & Key Insights from a Life in Accountancy - Accounting Influencers Podcast

Episode 109

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Published on:

2nd Jul 2020

Success Tips & Key Insights from a Life in Accountancy

Mark Allen has built and developed and sold several multi million pound businesses. He is currently the Chairman of the TAG Accountants Community which provides complex tax advice, financial services, business growth consultancy, corporate finance, insolvency and legal advice through specialist teams to over 100 UK accountancy firms.

Mark and his partners are the advisors to the advisors. He was the youngest ever Chair of the CIMA Members in Practice Panel and currently sits on the Regional Advisory Panel of the CIMA UK Board. Shownotes:

  • How much accounting has changed over the years from someone who has been in the game a long time
  • How the threat of AI and technology will force accountants to do more of what they should have been doing all along - advisory
  • How the accountant of 30-40 years ago is a very different animal to today, even though the qualifications are almost identical
  • The critical areas where accountants need support, potentially from outside their firm
  • Why sales and marketing is very difficult for most accountants
  • What separates the good accounting firms from the great ones
  • The one thing an accountant must do if they want to legitimately offer advisory services
  • Best practice tips for moving from compliance to advisory services
  • The kind of antiquated thinking in accounting firm leadership that holds practices back
  • Why lots of accountants are doing business advisory that they are not getting paid for
  • Where leaders of accounting firms fall short in serving their people
  • The role of 'fun' in attracting and retaining good people in accounting firms
  • The bad doctrine or wrong thinking that needs to be killed in the world of accounting
  • How well served accountants are by their professional bodies, associations and institutes
  • What good training and development looks like in the most successful accounting firms
  • The benefits to accounting firms of outsourcing low value work
  • Tips on succession planning, particularly for the larger accounting firms
  • What's coming up in the world of accounting and finance in the next few yearsm

Mark Allen on the Accounting Influencers podcast with BD Academy founder Rob Brown

Mark's leisure time is split between family, charity work and avidly following sports and in particular his beloved Wolverhampton Wanderers. You can reach him here...

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About the Podcast

Accounting Influencers Podcast
Host Rob Brown shows accounting professionals and leaders how to be more influential, grow their personal brand and be more authoritative, relevant and high profile in their roles..
The Accounting Influencers Podcast, hosted by Rob Brown, is a must-listen for accounting professionals looking to strengthen their leadership presence, stay informed on disruptive forces in accounting and build credibility within their firms. Geared toward firm leaders, managers, partners and influencers, the show covers key topics like career development, influence, personal branding and interpreting the evolving trends impacting the accounting world. Rob brings his expertise to each episode, offering insights and guidance on how to grow your personal brand and stay strategically important in a rapidly changing profession. Whether you're aiming to influence within your firm or expand your reputation outside of it, this international podcast offers practical advice and forward-thinking insights that will keep you informed and prepared for the future.
Accounting leadership
Executive presence for accountants
Building influence in accounting
Accounting industry trends
Personal branding for accountants
Accounting firm strategy
Accounting business models
Leadership in accounting firms
Talent management in accounting
Authority in accounting profession
Career development for accountants
Accounting firm growth strategies
Influencers in accounting
Accounting firm management
Disruptive forces in accounting
Accounting leadership strategies
Accounting career success
Accounting firm decision-makers
Accounting business trends
Building credibility in accounting

About your host

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Rob Brown

Rob Brown hosts the multiple accounting podcast and chair conferences, panels and events globally for the accounting and fintech profession. He is co-founder of Accounting Influencers Roundtable (AIR) which helps vendors, experts and influencers serve the accounting and finance world. He is a dynamic speaker and accomplished expert on trust, reputation, employer brand, talent, career development, succession, gen z/generations, employee advocacy and executive presence. Rob is author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk ‘The Personal Brand of You’ has been viewed 400,000 times on YouTube. He is a stroke survivor, has epilepsy, is a committed Christian and has a black belt in kickboxing. He is based in Nottingham UK, home of Robin Hood, plays chess and backgammon, loves orange chocolate and is allergic to grapefruit.