The Accounting Influencers Podcast on the undermining of accounting qualifications plus mental resilience tips for accountants and CPAs in tough times - Accounting Influencers Podcast

Episode 71

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Published on:

13th Dec 2021

The Demise of Accounting Qualifications & Mental Resilience Tips for Accountants

Episode 71. On this week’s Accounting Influencers Podcast:

➜ News - Martin & Rob discuss "Accounting Qualifications - Do Clients Really Care You are FCCA or CPA?" Are they more concerned by the tech vendor play to make non-accountants Xero or Quick Books certified?

➜ Special Guest Interview. "A Rich Career in Audit - Accounting Leaders Special with Paul Winrow of top UK accountancy practice MHA MacIntyre Hudson. Paul has over 25 years audit experience, spending the first ten years of his career in Big 4 firms and has spent the last ten years in technical roles. He talks to Rob about negativity and bad PR around audit quality in the accounting profession, how Covid has driven technical changes in accountancy and lessons for leaders. Note the full uncut interview comes out at the weekend.

➜ Here's What Works - Rob & Martin offer up practical advice and tips for accounting practitioners and CPAs on mental resilience. In today's challenging, exhausting and uncertain times, mental strength has never been more tough to acquire and vital to survive.

➜ Expert Interview - Advanced Pricing Strategies for Accountants. Mark Stiving has studied, led and coached businesses through the lens of pricing for 25 years. In this highlights version, Mark explains why accountants have problems with value-based pricing, whether it's possible to value price for anything, such as accounting audits or basic commodities, plus the biggest risk accountants face in moving from hourly to value based pricing. Note the full uncut interview comes out at the weekend.

NOTE TO LISTENERS:

The Accounting Influencers Podcast is a daily show with four segments coming out every Monday. These are repeated on the other 6 days as standalone episodes, plus full uncut interviews on the weekend. 

Hosts Martin and Rob love to hear from the show's 18000+ listeners in 144 countries around the world. If you like the show, leave a review wherever you listen, and please recommend the show to your friends and colleagues. 

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About the Podcast

Accounting Influencers Podcast
Host Rob Brown shows accounting professionals and leaders how to be more influential, grow their personal brand and be more authoritative, relevant and high profile in their roles..
The Accounting Influencers Podcast, hosted by Rob Brown, is a must-listen for accounting professionals looking to strengthen their leadership presence, stay informed on disruptive forces in accounting and build credibility within their firms. Geared toward firm leaders, managers, partners and influencers, the show covers key topics like career development, influence, personal branding and interpreting the evolving trends impacting the accounting world. Rob brings his expertise to each episode, offering insights and guidance on how to grow your personal brand and stay strategically important in a rapidly changing profession. Whether you're aiming to influence within your firm or expand your reputation outside of it, this international podcast offers practical advice and forward-thinking insights that will keep you informed and prepared for the future.
Accounting leadership
Executive presence for accountants
Building influence in accounting
Accounting industry trends
Personal branding for accountants
Accounting firm strategy
Accounting business models
Leadership in accounting firms
Talent management in accounting
Authority in accounting profession
Career development for accountants
Accounting firm growth strategies
Influencers in accounting
Accounting firm management
Disruptive forces in accounting
Accounting leadership strategies
Accounting career success
Accounting firm decision-makers
Accounting business trends
Building credibility in accounting

About your host

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Rob Brown

Rob Brown hosts the multiple accounting podcast and chair conferences, panels and events globally for the accounting and fintech profession. He is co-founder of Accounting Influencers Roundtable (AIR) which helps vendors, experts and influencers serve the accounting and finance world. He is a dynamic speaker and accomplished expert on trust, reputation, employer brand, talent, career development, succession, gen z/generations, employee advocacy and executive presence. Rob is author of the bestselling book Build Your Reputation (Wiley) and his TEDx talk ‘The Personal Brand of You’ has been viewed 400,000 times on YouTube. He is a stroke survivor, has epilepsy, is a committed Christian and has a black belt in kickboxing. He is based in Nottingham UK, home of Robin Hood, plays chess and backgammon, loves orange chocolate and is allergic to grapefruit.